The Goodness Project is a highly regarded e-commerce platform offering quality free from gifts, subscription boxes and healthy supplies for offices. Our aim is to bring the best Vegan, Plant-based, Organic, Natural and Free from products and fantastic gifts to you and your loved one's doorstep to enjoy.

Our journey started in London, where one would think everything is available. However when I was strolling down the aisles of the supermarkets, searching for healthy, natural, vegan gluten-free goods, I soon realised how increasingly difficult and inconvenient it had become to find the right products. These amazing items are not only hard to find in stores, the selection is also very limited, and doesn’t often vary. If you don’t have wholefood stores around the corner or you are too busy to shop in 3-4 different shops, it is tough to find balance and maintain a healthy lifestyle.

We founded The Goodness Project from the frustration. We have dreamed up a way to save you time and energy, by selecting a variety of free from food, beauty and lifestyle products, lovingly packaging them into our signature boxes and sending it to your doorstep. Since our launch in 2013, we have delivered tens of thousands of boxes and received many raving reviews. We are grateful to all our customers for their loyalty and support.

Our project also aims to introduce you to conscious businesses –whether big or small, established or upcoming – and their products, so you will discover new goodies, which will serve as great alternatives in every area of your life. With our subscription boxes will always get a new selection of goodies each month; you will never get the same items twice.

If you're looking to surprise someone with a special treat, look no further, as you will find exciting eco-friendly giftsvegan hampers and vegan gifts on our Shop. And we don’t stop there! If you care about your employees and colleagues wellbeing, our fresh fruit and healthy snack delivery service will be a perfect company perk, as we tailor the deliveries to each client's needs. We also have a wide selection of gluten free hampers

We are really excited to welcome you as a customer and to share our passion with you. If you have any questions or queries or if you just want to say hi, please send us an email via our Contact Form and we will get back to you as soon as we can!



Our values

At the heart of everything we do are our company values. Here at The Goodness Project, we do all everyday tasks with these passions, which is why we would like to share our boxes and values with you.

We care

We care about the environment and people. That is why we only work with sustainable, nature conscious businesses.

We believe

We believe in the power of communities. We believe that with ethical choices and your help, we can make this world a better place and shift mainstream demand towards healthier product options. Vote with your wallet for a better future!

We share

Sharing is caring! We encourage you to share all the goodness of the boxes with people that you love and care about. We will also donate 1% of our net profit to a charity of your choice, so the giving continues with each box.

Please don’t be shy: spread the word that we exist and that we care. Let us achieve our goals by bringing goodness to you and your loved ones!

The roots of all goodness lie in the soil of appreciation for goodness. ”

Dalai Lama

Our friends

Tiny Box Company

Gift Boxes for jewellery, stationary, handmade gifts and more…

We at the Tiny Box Company believe that luxury and beauty need not be compromised when making ethical packaging choices. Based on this principle, we have carefully hand picked our entire range, which includes recycled jewellery boxes, recycled bags, gift packaging, rigid boxes, acid-free tissue paper, ribbon and more. If you are looking for something “outside the box”, we have extensive experience in working with customers to help them find the perfect bespoke packaging solution for their brand.

Visit website